The Integrated Solution
Tylie Ad Solutions Strikes Strategic Alliance with The TEAM Companies Upgraded DAM Platform Tylie Tandem Now Integrates Real-Time Talent Rights BURBANK, Calif., May 31, 2022
Lessons In Tandem
Tylie Ad Solutions CTO/COO, Steve Brown, describes how the development of Tylie Tandem was guided by the same principles that led to Tylie’s decades of success.
The Importance of Data Fidelity in Driving Ad Strategy
Learn about how advertisers rely on clean, accurate, and comprehensive data to evaluate and improve campaign performance.
Welcome to Tylie Tandem
Our software solutions are an extension of the service we provide. That means they’re custom built for flexibility and control in order to meet your unique needs and processes.
In-House Agencies Need Partners Not Vendors
You’ve gone in-house. So what now? How do you ensure you’re properly handling your assets, communication, and marketing spend? Team Tylie has the answers.
What’s In A Rate?
When comparing delivery partners, it’s a mistake to focus solely on ad delivery rate. In reality, the low per-delivery price is often followed by a slew of up-charges or a bait-and-switch.
Descriptive Video Service
Our signature Quality Assured Descriptive Video Services (DVS) help advertisers include the 30+ million visually impaired U.S. consumers in their brands’ messaging, maximizing reach and showing due consideration to the needs of those with low and no vision.
The Cross-Platform Conundrum
Useful cross-platform media measurement metrics require industry-wide standardization. And while accord amongst competitors is a big ask, progress is being made.
Taking Inventory: Getting Creative
Even as targeted advertising tactics permeate the industry, inventory demands and the tricky business of cross-platform measurement stand in the way of bridging the linear-digital divide.
The Divide between Broadcast and Digital Captioning
While captioning for digital is a must, the variety of formats and streaming platform requirements can seem overwhelming.
Connected TV: The Future is Now
The popularity and flexibility of CTV makes it an attractive way to bring digital advertising tactics into the living room. But how quickly will advertisers evolve to seize the opportunity?
So WTF is The Cloud, really?
While the idea of your files living up in the sky, ever-available in a fluffy ether, is a nice notion, the reality is a bit less supernatural. And a bit more risky, too.