Our Mission
Earning trust.
Identifying need.
Being a true partner.
Expert consultants, Tylie empowers advertisers through industry-best service and thought leadership across asset management, post production, and content delivery.
Our History
The Strength of Service
As the first woman-owned business in a male-dominated industry, we’ve challenged the status quo since 1971. And in the half century since our inception, we’ve never wavered from our core principle: putting you first. We earn client loyalty through this ongoing dedication to the art of service. When you have passion for the work, innovation follows.
Corporate Social Responsibility
Pay It Forward
When you’re the first company of your kind, you have no choice but to lead by example.
Our legacy as the first women-owned business in our industry is more than a point of pride, it’s the key to our success. The connection between inclusion and innovation drives our commitment to diversity and accessibility.
While our team reflects these priorities, we believe it’s our responsibility to promote these values outside of the office.
We proudly support the following organizations and thank them for their service.
Our Culture / Our Family
Team Tylie
When you’re part of our team, you’re part of the family. As a privately held company, we proudly support our team members growth because we understand that providing our clients with an industry-best experience means taking first care of our own. Nurturing careers and encouraging new ideas, we avoid the high turnover rates that have become all too common in our industry.
Leadership & Team
People Make the Difference
Tylie Jones
CEO
Tylie Jones CEO
Tylie is a trailblazer. In a boy’s club of an industry, she was among the first to ‘Lean In.’ While she lives for business, she finds joy in travel, art, and most of all, her family.
Sheri Lawrence
President
Sheri Lawrence President
With a big heart and legendary work ethic, Sheri always has her eye on the ball. Whether she’s in the office or mentoring guide dogs, she gives 100%.
Steve Brown
CTO
Steve Brown CTO
A 25 year veteran of the media industry, Steve has built his career through a tireless pursuit of system optimization. Whether he’s juggling dad duties and his latest software development project or paddle boarding on the pacific, Steve is a master of balance.
Kevin Hotz
VP Media Production Systems
Kevin Hotz VP Media Production Systems
A homegrown talent, Kevin’s technical prowess and tenacity propelled him to rise through the ranks. But with a passion for wrenching on cars, work isn’t his only drive.
Aaron Smith-Knight
VP of Sales
Aaron Smith-Knight VP of Sales
Devoted father and husband, Aaron has a way with words and an undeniable charisma. He brings tenacity, professionalism, and charm to his role as VP of Sales.
Marcia Kepple
VP of Sales
Marcia Kepple VP of Sales
Whether she’s running a 5k or running her girls to soccer practice, Marcia is always making moves. She brings this drive with her to work, where her industry experience and tech expertise facilitate her client advocacy.
Lee Anne Frazier
VP of Client Experience
Lee Anne Frazier VP of Client Experience
Lee Anne earned the moniker ‘she-ro’ by always going the extra mile. Whether saving a client from an eleventh-hour crisis or rescuing a dog in need, she’s a natural caregiver.
Anaury Cruz
VP of Client Experience
Anaury Cruz VP of Client Experience
Anaury’s intelligence, determination and technical know-how make her a perfect fit for her job. As an avid New York sports fan, she knows how to play up to the challenge.
Tyler Savage
EVP of Development
Tyler Savage EVP of Development
With both an eye for detail and big-picture vision, Tyler knows how to focus. Whether overseeing Sales Development, Web Design, or his dog, Buddy, he walks the walk.
Jiro Kimetlian
Manager of Client Experience
Jiro Kimetlian Manager of Client Experience
Another homegrown talent, Jiro is living proof that hard work pays off. Whether helping out clients or training young athletes at the YMCA, he always makes a great assist.
Carol Kilyanek
Director of Client Experience
Carol Kilyanek Director of Client Experience
Having worked with both agencies and post houses, Carol knows the ad business front and back. She’s an avid reader, and looks forward to winter skating in Bryant Park.
John Dohren
Senior Client Experience Manager
John Dohren Senior Client Experience Manager
A dedicated family man and landscaping enthusiast, John has nurturing nature. This quality serves him well at work, where he cultivates caring relationships with clients.
Anny Morales
Client Experience Manager
Anny Morales Client Experience Manager
Born in NYC and raised in Miami, Anny is a lover of music, dancing, and travel. She brings her positive and outgoing personality to work, where she enjoys working closely with clients and her Team Tylie co-workers alike.
Michael Fam
Client Experience Manager
Michael Fam Client Experience Manager
Whether he’s DJing a friend’s party on the weekends or working to satisfy the needs of clients, Michael knows how to read a room and keep people happy.
Connie Norman
Client Experience Coordinator
Connie Norman Client Experience Manager
After 20+ years working in commercial advertising, Connie knows the industry inside and out. But with two daughters, two grandkids, and a passion for volunteering on behalf of homeless cats, she takes care of a lot more than just business.
Odion Ejemai
Client Experience Assistant
Odion Ejemai Client Experience Assistant
Whether she’s putting in work on a key account or empowering young women of color through the non-profit she co-runs, Odion is all about positivity. And when she isn’t doing good in the world, she’s doing it in the kitchen, perfecting taco recipes.
Vasundhara Guggella
Senior Software Architect
Vasundhara Guggella Senior Software Architect
With a rich industry history, Vasu brings experience and insight to her work. When she’s not meditating on our software development, she’s pursuing her heartfulness practice.
Louis Ortiz
Senior Systems Manager
Louis Ortiz Senior Systems Manager
Louis’ dedication to his wife and son is rivalled only by his allegiance to the LA Dodgers. Treating coworkers like family, he takes pride in keeping our systems running smoothly.
Joey Jackson
Director of Accounting and Finance
Joey Jackson Director of Accounting and Finance
Dedicated to detail, Joey never lets things slip through the crack. When she’s not keeping our financials balanced, she enjoys travel and exploring different cultures.
Christine Wells
Director of Operations
Christine Wells Director of Operations
Sharp-eyed and tenacious. Christine has a passion for productivity and function. Whether she’s cooking, painting, or improving workflows at Tylie, she’s always making artful improvements.
Ed Rogers
Senior AV Ops
Ed Rogers Senior AV Ops
A music aficionado with a wealth of experience in music retailing, Ed is a sound fit for his role as Senior Audio-Visual Operator at our West Coast office.
Anthony Williams
Operations Technician
Anthony Williams Operations Technician
With a love of story and cinema, Anthony has a vivid imagination and a strong sense of empathy, which he turns into action, volunteering his time to engage in physical activities with differently-abled young people.
Veronica Anzueto
Operations Technician
Veronica Anzueto Operations Technician
Whether spinning a bedtime yarn for her kids or writing a short film’s script, Veronica has a passion for storytelling. She brings that passion to work, helping ensure brands’ messages come through loud and clear.
Jeff Vegas
Operations Technician
Jeff Vegas Operations Technician
From volunteering at his local DTLA animal shelter to assisting his coworkers and clients, service is near and dear to Jeffrey’s heart. As are his dog and the LA Kings and Lakers!
Dash Hawkins
Director of Business Development
Dash Hawkins Director of Business Development
Coming from a background in film and television production, Dash is a true collaborator. Always dedicated to the work, he’s found that pick-up basketball games keep him sane.
Daniel Perlaky
Creative Director
Daniel Perlaky Creative Director
Daniel brings his wealth of experience in print and interactive design to Team Tylie. His passion for authenticity brings the human touch needed to stand out in a digital world.
Michelle Smith
Executive Assistant
Michelle Smith Executive Assistant
Michelle is a die hard Denver Broncos fan. And she brings that fanfare to the office, where she relishes being our team cheerleader, always keeping spirits high.
Michelle Peng
Senior Accountant
Michelle Peng Senior Accountant
A master of time management, Michelle balances time with her boys and her love for hiking and running, while also tending to her collection of house plants. On our team, she balances the books with the same wizardry.
Hector Godoy
AP and AR Analyst
Hector Godoy AP and AR Analyst
A movie buff and gym rat, Hector is all about equilibrium. Whether maintaining the balance between work and family or balancing spreadsheets, he keeps an even keel.
Eliziana Romo
AR Billing Specialist
Eliziana Romo AR Billing Specialist
Always the life of the party, Eli enjoys going to spin classes and working in her salsa garden. Her upbeat attitude and generosity of spirit make her a great team player.
Aravind Sastry
Senior App Developer
Aravind Sastry Senior App Developer
A proud member of our App Development Team, Aravind gets to bring his passion for all things technological to work. For him, his business is his pleasure.
Dyuthi Pedaballi
Software Developer
Dyuthi Pedaballi Software Developer
With a love for building things, Dyuthi works tirelessly writing code. But in her off time, whether relaxing at the beach or playing table tennis, she knows how to rally.
Uday Varada
Senior App Developer
Uday Varada Senior App Developer
Uday is committed to excellence in all facets of his life. Whether at work or at home, he takes pride in applying himself fully to every relationship and every line of code.
Ramon Aguilar
Vault Clerk
Ramon Aguilar Vault Clerk
Steadfast and hard-working, Ramon has been on the team for 20+ years. If he’s not on the job, he’s probably out having fun with his grandkids.
Maria Lucio
Vault Coordinator
Maria Lucio Vault Coordinator
Maria has team pride and a green thumb. When she’s not managing vault efficiency and organization, she’s planting flowers and taking care of her home garden.
Careers at Tylie
Join Our Team!
We’re always on the lookout for talented, passionate people to fill the Team Tylie roster. If you’re searching for an environment that will both encourage and challenge you to reach your potential, step up to the plate!
